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Dell EMC Partner Post Blog

Dell EMC Partner Post Blog
Dell EMC Partner Post Blog

Latest posts by Dell EMC Partner Post Blog (see all)

Drive Workforce Transformation with Dell PCaaS to Reduce PC Lifecycle Management

PCaaSWorkforce transformation is all the buzz in IT departments today, and driving significant business value. These initiatives often don’t include PC lifecycle management because traditional approaches are difficult, costly, and time consuming.

As Dell EMC’s John Byrne announced in May at Global Partner Summit 2017, we are making PC as a Service (PCaaS) available to partners—to enable their customers to free up IT resources from routine management so workforce transformation projects can have even greater impact.

Dell PCaaS helps free up IT from routine management and service over the PC lifecycle, and also frees up capital

Dell PCaaS offers a single solution that bundles PC procurement and services with a predictable price per seat per month. Flexible financing and upgrade options help assure your customers will always have everything they need, when they need it.

PCaaS combines the following options into a predictable payment solution for customers financed through Dell Financial Services (DFS):

  • The latest Dell commercial client PCs (OptiPlex, Latitude or Precision), attached peripherals, accessories and software (OS, DDPE, Absolute/Airwatch and other factory loaded titles)
  • Lifecycle services including deployment (including ProDeploy Suite), support (including ProSupport Suite) and asset recovery
  • Dell-exclusive technology and tools that are designed to automate, troubleshoot and resolve end-user issues faster
  • A new PCaaS Services Delivery Manager assigned as the single point of contact for the entire lifecycle of the offer

Dell EMC solution provider partners can receive additional benefits when they resell PCaaS

When you resell PCaaS, you are not only helping to optimize the PC lifecycle for your customers, you also have the potential opportunity to:

  • Receive direct compensation through the DFS referral fee program
  • Earn Dell EMC Partner Program rebates
  • Accelerate Dell EMC Partner Program tier attainment

Dell PCasS solutions help reduce the burden and cost of IT management over the complete lifecycle of the PC, allow IT departments to focus on more of the strategic priorities and gets end-users into new technology faster.

Learn more about Dell PC as a Service and applicable conditions.

 

 

Transforming the Workplace

Workforce Transformation is one of the four key ‘Transformative’ messages that Dell EMC is taking to market, along with Digital Transformation, IT Transformation and Security Transformation. So it’s key that you, our valued partner, understand our messaging and are able to benefit from the marketing associated with it.

The workplace is changing; gone are the days of IT decision makers being solely responsible for determining what technology their organization needs and uses. As technology evolves at a rapid pace, so too do the multiple stakeholders who demand to have a say in how and where they work.

workforce transformation

As your customers’ chosen partner, you now need to engage not just with their IT teams, but you need to understand the pressures that those IT teams are getting from the functional units within the business to maximize the productivity of their employees.

Through a comprehensive worldwide study, Dell EMC identified four key organizational personas:

Desk-Centric Employees: Use a desktop PC and spend 50% of their time at their desk.

Corridor Warriors: Spend more than 50% of their time away from their office desk and require suitable equipment to meet their needs.

On-The-Go Pros: Work outside of the office more than 50% of the time, as they often travel to offsite meetings or work remotely from a home office.

Remote Workers: Predominantly work from a home office but can work at other remote locations, such as when they’re with customers or visiting regional offices.

workforce transformation

We understand that sales teams are pressured and if a customer is calling asking for a single product, the easiest thing to do is just take the order. But a few simple questions about what their needs are, based on who they’re purchasing for, can increase the benefit provided to the customer and the sales for your organization.

To help you do this, we’ve created a simple checklist for your sales teams to be able to use to help guide them through the evolving conversations between the functional and IT teams, and the key technology each of these persona’s needs. You can download the checklist below.

Let’s also not forget the huge potential technology has to attract, empower and retain employees. Dell’s unique approach to Workforce Transformation is the ideal choice when it comes to delivering the right tools to the right people at the right time. We’ll take care of the solutions, so you can take care of your customers.

Take advantage of Dell Workforce Transformation messaging with these great resources:

  • Help your teams understand about Workforce Transformation by reading the Future Workforce Study
  • Enable them to utilize the Workforce Transformation checklist to have the conversation with customers
  • Deploy the email and social content to your customers and utilize the video and web banners on your website
  • Bring this to life with the event kits

All this content is available on Campaign Builder here.

But we know that you also have a need for transactional activity, so we’ve linked our key campaign messaging into targeted product messaging available here.

If you don’t have access to Campaign Builder, please email the following regional teams:

EMEA.DellEMC.PartnerOnboarding@Dell.com

NA.DellEMC.PartnerOnboarding@Dell.com

APJ.DellEMC.PartnerOnboarding@Dell.com

We also have these transactional assets available on the Digital Marketing Platform, so that you can deploy the email and social content directly to your customers from the tool.

If you don’t have access to the Digital Marketing Platform, please register here.

 

*Source: Dell Future Workplace Study 2016, to view the detailed report visit: Dellworkforcestudy.com

 

Get in the Know: Dedupe + Compression – New Features for Dell EMC Unity

Let’s face it: data storage needs are not getting any smaller. In fact, they continue to grow, giving you a tremendous opportunity to sell the right solutions to best fit your customer needs—not just now but well into the future. But with that, customers need reassurance in the products they invest in and confidence that you as their partner can help steer them down the right path.

Knowing how critical trust in your customer relationships are, Dell EMC wants to give you some exciting insight into some new future features coming this fall within our Midrange portfolio so you have the inside scoop and can help keep your customers best interest in mind.

Ultra-Efficient Storage for a Wide Range of Workloads and Applications

Efficiency within our industry leading Midrange Storage portfolio is a critical piece of our products success. That is why we are excited to share our latest enhancement of deduplication for Dell EMC Unity.  By combining deduplication and compression, you will now be able to offer your customers ultra-efficient storage for a wide range of workloads and applications.

Later this year we’ll unveil our data deduplication capabilities for Dell EMC Unity – something you have been waiting for.  We wanted to give an early glimpse into this technology because we value our partners and want you to be aware of how this will further help your customers advance their IT modernization efforts. These new features leverage a variety of advanced patents to eliminate redundant data. They are optimized to ensure the most efficient use of available hardware resources.  In fact, we’ll support these improvements for all current and previous generations of Dell EMC Unity.

Designed as an extension of inline compression, applications that have compression enabled will automatically get more efficient. Best of all, deduplication will be available as a no-cost, with non-disruptive upgrade. Therefore providing a higher level of consistent performance that your customers expect while lowering costs – which is a win-win situation.

Deduplication

We are dedicated to our relationship with our partners, for you are the foundation of our success and our partnership is key. Therefore, strong communication is key.  With great new technologies coming from Dell EMC, we’ll share more information as we reach the next milestone on our IT Transformation journey. Stay tuned!

View the Dell EMC Unity Video for more

 

Enterprise-class features at an affordable price. Here’s what Partners need to know about the Dell EMC SCv3000.

You’ve heard us consistently talk about the importance of selling storage, and how partners can make a lot of money doing so. To help make you successful, we’re committed to offering the industry’s best product portfolio for you to sell. Earlier this month we announced the inclusion of deduplication in Unity and today we’re adding functionality to the Dell EMC SC Series product line.

Budget is not only a priority at home but also with your business and that of your customers; cost drives us all. We all want the best bang for the buck, and today, Dell EMC is launching just that. The SCv3000 is a new set of array models in the SC Series portfolio, and the next-generation successor to the current SCv2000 Series.

Packed with the most advanced capabilities found in our hybrid solutions, you can now offer even the smallest companies an enterprise-level hybrid array at a price they can afford.

Positioned as the new entry category of the SC Series portfolio, the SCv3000 eliminates the feature constraints of the previous-generation SCv2000.  Key Storage Center Operating System (SCOS) capabilities are now enabled, making SCv3000 a “full member” of the SC Series family with an extremely competitive offering at this price point.

SCv3000 gives your customers:

Increased speed and performance: All customers now have access to this due to a significantly upgraded hardware platform with a faster processor, more memory and greater I/O flexibility.

All the bells and whistles: Dell EMC wants to eliminate any limits that the previous-generation SCv2000 may have had. Now, customers can gain the full SC Series feature-set including data progression, intelligent compression, replication and federation with other SC arrays.

As a partner, the SCv3000 offers you a unique opportunity to position yourself to sell and win.   

Sell a future-proof investment. Dell EMC SCv3000 offers 0-100 percent flash performance flexibility; easy evolution to midrange solutions; and the right ecosystem integrations (Dell EMC and third-party).

Offer a modern tech advantage for any sized company. SCv3000 is the new entry point to enterprise-class SC Series features. It offers an unprecedented combination of benefits at the right price, so your customers won’t sacrifice performance or features. Your customers can compete on even footing with larger, better funded businesses.

Drive more revenue! Give your customers more for their money; more bang for their buck. Offer performance and price – not one or the other, and help them to position their business to do more with less.

Visit the SC Enablement Center for customer slides, spec sheets, competitive guides, and more. Seize the opportunity and help your customers accelerate their business with Dell EMC SCv3000!

 

 

The wait is over! Start selling XtremIO X2

Dell EMC XtremIO has enabled thousands of customers – from the Boston Red Sox to Tickets.com – to enhance their VDI capabilities. Now we’re thrilled to take customers to a whole new level of performance, offering the second generation of the all-flash storage system, Dell EMC XtremIO X2. First announced at Dell EMC World, Dell EMC XtremIO X2 is now available to sell.

Dell EMC XtremIO X2 amplifies the strengths of the previous generation by offering even greater performance at a lower cost per GB. This fully integrated solution provides even more agility and simplicity for your customer’s modern data center and business.

VDI isn’t always easy, but Dell EMC XtremIO X2 is here to help

Virtual Desktop Infrastructure (VDI) has been part of the End-User Computing strategy at many IT organizations for some time now. Yet we constantly hear about the storage concerns and challenges organizations face to deliver anytime, anywhere, any device access for their end users. The ability to scale VDI environments and meet performance requirements has proven difficult. The costs associated with speeding deployments and integrating flash storage systems can be prohibitive and/or unforeseen, causing delays and added expenses.

Dell EMC XtremIO X2 was designed for VDI workloads, and tackles each of these concerns. Offered as an integrated solution, its ease of use, scalability, in-memory metadata, and inline data services enable seamless operations. X2 builds in deduplication and compression, use of integrated copy data management (iCDM), and heavy VMware application integration to exceed customers’ expectations.

Dell EMC XtremIO X2 is a game-changer for EUC.

*Figures compared to previous edition

 

Dell EMC XtremIO X2 and VMware are Better Together

Together, Dell EMC XtremIO X2 and VMware offer your customers extraordinary efficiencies:

  • Scaling: At the core of Dell EMC XtremIO X2, there is the multi-dimensional scaling architecture, ability to solve the I/O storage degradation issues, VAAI (vStorage API for Array Integration) for XCopy and data reduction from deduplication and compression which are ideal for VMs.
  • Managing and monitoring: The vSphere plugin allows customers to view and manage their X2 all flash storage systems from vSphere with full root cause monitoring using the ESA plugin
  • Automation: Using the new vRealize Orchestrator which comes with X2 makes a customer’s infrastructure As-A-Service enabled
  • Protection: For protection and for iCDM, using the Appsync VMware integration protects and restores datastores, VM’s and files within the VM’s. In addition, from within vCenter customers can manage iCDM using VSI integration and facilitate point-in-time recovery using RecoverPoint and VMware SRM

*Figures compared to previous edition

Start Selling XtremIO X2

By the year 2020 it’s expected that there will be over 7B people with 30B devices creating up to 44ZB of data.[1] So how will organizations survive during this massive digital transformation? The answer is simple: you, our Partners, will offer them sound advice and the right solutions that enable them to thrive.

Get started today. Help your customers reduce capital and operating costs, minimize downtime, and increase IT productivity with Dell EMC XtremIO X2.

  • Visit the Dell EMC XtremIO Enablement Center to find:
    • Customizable customer-facing PowerPoint decks
    • Data sheets
    • Competitive guides
    • Sales training
    • Demo tools
    • And more!
  • Ask your customers key questions to learn where they are at in the virtualization process and help identify areas you can help.
  • Perform a #GetModern Assessment, create a #GetModern Proposal to show your customers and prospects the value of a Modernized Infrastructure

 

 

 

[1] IDC, The Digital Universe of Opportunities, April, 2016

 

Why Dell Precision Workstations?

Technology is always on the move, changing the way your customers work. It’s all too easy for them to fall behind the competition with ageing equipment that can seriously damage their bottom line. Your most successful customers work with devices built to stay on the cutting-edge for years after they’re implemented.

Twenty years ago Dell Inc. Vice-Chairman Jeff Clarke led the team that developed Dell Precision Workstations, determined to disrupt the market by taking on IBM’s mainframe business. This month, as we celebrate the 20th anniversary of Dell Precision, they have become the #1 workstation in the market*. They offer a platform that accommodates future innovations and the ever-evolving vision of users such as engineers, who make up over 50% of the workstation market, and creatives, who make up almost 25% of the market. Modular design and tool-less front access ensures that each upgrade is fast and painless, giving you more time to get to the task at hand.

Dell offers the most comprehensive workstation portfolio available today. But it doesn’t stop there; we have a phenomenal new set of features that will drive excitement and refreshes among your customers. Our latest range of tower and rack solutions boast:

  • New front access FlexBays provide maximum storage with SATA, SAS and PCIe M.2/U.2 NVMe solid state drives featuring hot swap access, so you never have to stop creating.
  • 6-channel memory architecture and LRIMM up to 3TB (with select CPUs in a dual CPU system)
  • Next-generation Ready for VR AMD Radeon ProÔ & NVIDIA QuadroÒ graphics
  • Dell Precision Optimizer 4.0 software that automatically tunes your workstation for maximum performance
  • Reliable Memory Technology (RMT) Pro to help detect, obviate and remediate hard errors and multi-bit soft errors in a DIMM
  • Multichannel thermal design delivers advanced cooling & acoustics
  • ISV certification and all backed by our co-deployable ProSupport Plus service
  • Intel Xeon processors offer scalable options with up to 28 cores per processor, including expandability withdual-socket performance

To further mark two decades of successful market disruption, we’ve released the stylish 20th Anniversary Edition of the Dell Precision 5520 in an exclusive brushed Abyss Anodized exterior design, as well as the incredible new Dell Canvas, creating the 21st century digital workspace for creators of all types. Last but not least, we’ve just presented the first 8k monitor to the world.

And did you know that with Dell you can test your end-to-end customer workloads in our Dell Technologies Solution Centers, providing your customers with complete peace of mind? It might all feel like going above and beyond, but when you’re #1 in the world, leading the market innovation comes with the territory.

But don’t just take it from us. Dell workstations are changing the game in sectors all over, with successful applications across manufacturing, media and entertainment, economics and finance, engineering and many more. Companies such as Nickelodeon (Creative), Cinesite (VFX) and Grimshaw (Architecture) have their infamously performance-intensive workflow on Dell workstations. With the ultimate solution in scalability and flexibility, they’re also guaranteed to stay ahead of the pack for years to come.

If you have great examples of what your customers have produced using Dell workstations, join in the conversation online with #doneonadell

Take advantage of the Dell Precision opportunity today with the great resources below:

  • Find out all the details of what’s changed for the Dell Precision tower, mobile and rack series workstations, as well as the complementary software, peripherals and services, by viewing the updated customer presentation and spec sheets available on SalesEdge here
  • We’ve created a set of 20th anniversary assets for you to use. All these are available for you to download on Campaign Builder
  • You can integrate the latest Dell Precision products into the updated Dell Workforce Transformation Product Persona templates to effectively communicate these great new products to your customers by downloading the assets here
  • Have you completed your workstation competency yet?  Remember the competency completion and rebate eligibility for FY19 is the 1st January.  Get trained now. Click here for Workstation Sales competency or here for Workstation Systems Engineers

 

 

 *IDC Worldwide Workstation Tracker Q2 2017

Dell EMC Wins Big in CRN’s 2017 Annual Report Card Survey

“What’s extraordinary today… is table stakes tomorrow,” John Byrne, president of Dell EMC Global Channels, said at Global Partner Summit this past May.

That phrase has become a bit of mantra around our offices these days. And with a laser-focus on forward momentum and excellence, we find it all the more important to pause and celebrate our current success. In that vein, we are ecstatic to share some recent recognition of Dell EMC technology and programming.

Dell EMC was recently recognized as a Best-in-Class Channel Provider in CRN’s 2017 Annual Report Card (ARC) awards program, which is based on results from a comprehensive survey Solution Providers. Vendors with the highest ratings are named to this prestigious Annual Report Card list. This is 32nd year of the ARC program.

Dell EMC team accepts ARC awards.

Dell EMC was named the Overall Winner in five categories as well as one sub-category for product innovation. In addition, Dell Technologies’ VMware and RSA both were also recognized with awards. Specific details on the Dell EMC, VMware and RSA awards are below:

Dell EMC

  • Overall Winner: Enterprise Network Storage [Overall, Support, and Product Innovation Winner]
  • Overall Winner: Industry Standard Servers [Swept Category]
  • Overall Winner: Notebooks/Tablets [Swept Category]
  • Overall Winner: SMB Networking [Swept Category]
  • Overall Winner: Tablets [Overall, Support, and Partnership Winner]
  • Sub-Category Winner: Converged/Hyperconverged [Product Innovation]

VMware

  • Overall Winner: Desktop And Server Virtualization [Swept Category]

RSA

  • Overall Winner: Security Management [Overall, Product Innovation and Partnership Winner]

We humbly thank our Partners for this recognition, and for all your feedback along the way. Together, we are doing great things. You can be sure Dell EMC is not slowing down. We’ll continue innovating both our products and solutions, as well as our Channels Strategy and Partner Program, on our collective journey to extraordinary.

Cheryl Cook (center, seated) represents Dell EMC at the CRN 2017 ARC Awards

Are you 100% PowerEdge ready?

Get trained to get ahead of the game and ensure you’re PowerEdge ready for autumn…

Did you know that the better trained that Dell EMC partners are, the better (and more) they sell? It’s a fact we’re well aware of when it comes to building our channel business – and it results in a win:win situation for everyone.

There’s no denying that the right knowledge and skills can propel your sales potential to the next level – transforming your business performance and putting clear space between you and your competitors at the same time.

To help support your success, we’ve given you everything you need to get ahead of the game and ensure you’re 100% PowerEdge ready…

Step up your game this summer

While we’ve still got some of the summer left and are all catching our breath before the next sales push, why not use this traditionally quieter trading period as a time to get trained up and fully prepared to drive your business into autumn?

We’ve created a whole suite of sales enablement and training resources to help you get off to a flying start as your customers start turning their attention to business transformation once more.

Explore our in-depth sales tools

Have you discovered all the fantastic tools that are available to support your Dell EMC PowerEdge 14G sales efforts yet?

In addition to Product Spec Sheets and Battlecards for each server in the PowerEdge 14G portfolio, we’ve provided a wide range of other useful sales assets for you. These include a Customer Presentation, a Quick Reference Guide: Rack and C Series, the PowerEdge Brochure and even a Call Guide.

Combine the impact of these sales enablement tools with the efficient-yet-comprehensive training that’s also on offer, and you’ll be well on your way to increased sales potential.

Reap the rewards of dedicated PowerEdge 14G training

All of the time-optimized training content in our dedicated Partner Academy is designed to help you acquire all the PowerEdge 14G knowledge and skills you need to start reaping the sales rewards. It will help you better understand the commercial and technical innovations of the PowerEdge 14G portfolio while also increasing your knowledge about Dell EMC technology advancements – in a way that’s sure to impress your customers.

We’ve made it easy for you to access all the latest mandatory server competency courses plus the ‘deep dive’ elective training you’ll need to get 100% PowerEdge ready for autumn trading. And all of the Dell EMC PowerEdge 14G specific training modules available to you are exactly the same as those completed by our own sales and technical teams, so you’re in good company.

The available courses range from 15 minutes to 90 minutes, covering both compliance modules and elective training with a specific sales and/or technical focus. Each learning path is carefully designed to lead you to proficiency based on your specific role, providing a fast and easy route to increased sales potential at both an individual and partner company level.

Take 10 minutes to take a closer look today…

Now’s the time to get 100% PowerEdge ready – and fully prepared to embrace the potential of increased sales success. So why not take 10 minutes today to take a closer look at the suite of sales enablement we’ve created for you and the range of training courses on offer?

Access our sales enablement tools and training through the PowerEdge 14G Portal Page or go directly to the training courses via our Partner Academy.

Get ahead of the game – get PowerEdge ready!

 

 

 

#GetModern: 4 Steps to Guide Your Customers’ IT Transformation

Last month we wrote about the four transformations that pose significant opportunities for technologists – Digital, IT, Security and Workforce Transformation. Each speaks to a specific and business-critical area where customers and end-users alike require both hardware and software—and also the highly-trained and knowledgeable guidance of a Dell EMC Partner—in order to successfully drive transformation.

Today we’re going more in-depth on IT Transformation, and how to move your customers and prospects from outdated, ill-performing, costly, difficult to manage IT Infrastructure to a Dell EMC Modernized Infrastructure. How to #GetModern.

Get Familiar:

The Dell EMC #GetModern campaign is based on an ESG study of 1,000+ IT leaders. The study discovered that companies with a more mature level of IT Transformation are better equipped to compete and win in today’s digital economy.

Watch this video to learn how Mike Wing, SVP of Dell EMC Modern Infrastructure tells the #GetModern story. >

Once you’re familiar with the #GetModern story, start by creating Modern Infrastructure Assessment and Modern Infrastructure Proposal for your customer. These assets clearly show the key performance indicators (KPIs) of before and after Modernization.  The resulting KPIs should include increased performance, reduced latency, reduced power and cooling, reduced footprint, data reduction benefits and much more.

Get Involved:

There are a number of reasons why #GetModern will benefit both you and your customers. #GetModern:

  • Demonstrates your knowledge of IT transformation and presents a suite of Dell EMC solutions that enables data center modernization.
  • Documents why a specific Dell EMC solution can help your customer drive data center modernization and reduce TCO.
  • Drives greater success by increasing your win rate, driving higher margins per deal and increasing the average selling price.
  • Is both free and easy to use. The tools to perform the Modern Infrastructure Assessment and Proposal are being provided at no cost.

Get Modern Benefits:

A customer in England was shown they could save approximately 27.5K £ in annual power & cooling costs, reduce latency by 99%, reduce rack space by 86% and see a 13X improvement in performance for a Total Cost Of Ownership Savings of £6,439,403 over a 5 year period.

A customer in the US  was shown the could save approximately $36K in annual power & cooling costs, reduce latency by 90%, reduce rack space by 67% and see a 5X improvement in performance for a Total Cost Of Ownership Savings of $590,408 over 5 year period.*

Your customer can also see improved business impacts by moving to a Modernized Infrastructure.

Get Started:

  1. Learn our #GetModern Story – A powerful lead-in that leverages the Modernize, Automate, Transform messaging and ESG Transformation Maturity Study Index.
  2. Review the assets in the “Dell EMC Partners” tab on the #GetModern Landing Page. Download a variety of content including a How to Guide, Samples, Inside Sales Call Guides, Marketing material and more.
  3. Reach out to your customers and prospects and share the powerful #GetModern story.
  4. Perform a #GetModern Assessment and Deliver a #GetModern Proposal, which are both detailed in the how-to guide on #GetModern Landing Page

 

 

 

*These are provided for example purposes only and Dell does not guarantee that you will have the same results

 

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