Posts Tagged ‘technology alliances’

Modernizing the Data Center with Flash and High Performance Networking

Mike Wing

Mike Wing

Senior Vice President, Modern Infrastructure Team
Mike Wing

YOAFIn January, EMC (now Dell EMC) pronounced 2016 the “Year of All Flash” (YOAF). We’re already observing customers putting more and more workloads on flash storage, and our mission is to help every customer modernize their data center with flash. We introduced VMAX All Flash in February and Unity in Maycompleting our portfolio of all-flash arrays.  This broad all-flash portfolio provides customers of every size an all-flash solution for every type of workload.

Customers are embracing the YOAF strategy, and Dell EMC has already achieved 40% share of the all-flash array market—more than double that of the next closest vendor.

In the YOAF, help your customers create a modern data center with a holistic solution of best-in-class data technologies.

While all-flash storage provides tremendous performance benefits, its advantages cannot be fully realized with legacy networking technology.  The storage networking performance that was adequate for spinning disk is insufficient to fully exploit the potential of flash.

That’s why helping your customer modernize their data center is more than just putting a fast array in place … It means providing a holistic solution of best-in-class technologies.

Designed to maximize flash storage, Brocade Gen 6 Fibre Channel technology:

  • Helps eliminate performance bottlenecks with highly deterministic data delivery and low-latency switching
  • Shatters application IOPS performance barriers with 566 million frames-per-second speed
  • Delivers unprecedented performance for bandwidth-intensive applications across 32 Gbps links
  • Proactively monitors IO performance and behavior through integrated network sensors to quickly identify degraded application performance at host and storage tiers, and reducing time to resolution

Dell EMC and Brocade: Industry leaders and partners working together to set a new standard for the Modern Data Center built on the power and simplicity of flash.

Brocade Gen 6 Fibre Channel is a purpose-built networking solution for flash storage that enables breakthrough application performance, scalability and availability. The combination of Dell EMC all-flash storage and Brocade Gen 6 Fibre Channel allows customers to deploy more servers, desktops and OLTP workloads—while at the same time eliminating bottlenecks and minimizing the risks and business impact of downtime in highly virtualized and mission-critical environments.

Recently, I sat down with Jack Rondoni, Vice President of Storage Networking, Brocade to discuss the importance of the network when investing in All Flash.

Don’t sell an incomplete solution!

When you sell modern storage without modern networking, you’re doing a disservice to your customers and you’re leaving money on the table.

Here’s how you can get started:

  1. Learn how to deliver the Modernize without Compromise message
  2. Visit the Connectrix Enablement Center for marketing and enablement materials; in particular be sure to view:
  3. Take advantage of the EMC plus Brocade Modernize the Network incentive program designed specifically for partners

Dell EMC is #1 in storage and Brocade is #1 in Fibre Channel SAN.  To give your customers the best, you need to partner with the best. 

Dell EMC and Cisco—the Legacy of Joint Success Continues

Burney Barker

Burney Barker

Senior Vice President, Global Sales, Converged Platform and Solutions Division
Burney Barker

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Cisco

We’ve been busy with the merger of Dell and EMC; and, although we’ve crossed the finish line on the merger with Dell to become the largest privately controlled tech company, we still have many milestones ahead.

For us, what remains the same is our strong and committed partnership with Cisco.

This partnership spans nearly 20 years and has generated billions of dollars’ worth of business, resulting in tens of thousands of customers around the globe. I’m tremendously excited about future opportunities that will further strengthen this relationship.

As we deliver products and solutions that operate in mission critical data center environments around the world, our mutual customers depend on our technologies working well together. They can invest in us with confidence knowing that Dell EMC and Cisco have strategic alignment, long-standing resell arrangements in place and a solid support agreement to deliver world class single support.

Take a minute to watch this video (below) of Chuck Robbins and Michael Dell discussing the future of our partnership, and to read this blog from Frank Palumbo, Senior Vice President, Global Data Center Sales, Cisco.

Together, Dell EMC and Cisco can continue to lead customers on their journey to cloud computing and IT transformation.

Note: This blog also appears on the VBlog.

Modernize, Automate, and Transform with EMC at VMworld 2016

Connie Hastings

Connie Hastings

Director, Technology Alliances
Connie Hastings
Connie Hastings

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EMC is a proud Global Diamond sponsor of VMworld 2016, which will be held August 28 – September 1 in Las Vegas. VMworld, hosted annually by VMware, is the virtualization industry’s top event.

VMWorld 2016

This year’s conference will include general sessions with VMware executives Pat Gelsinger, Sanjay Poonan, and Ray O’Farrell around trends that matter most to IT professionals. In addition, attendees will have the opportunity to attend technical breakout sessions, group discussions, and expert panels.

VMworld 2016 by the numbers …

  • 400+ unique breakout sessions from VMware and its community of partners and customers
  • 225+ VMworld 2016 sponsors and exhibitors
  • 23,000+ expected conference attendees

Additionally, VMware’s annual will take place on Saturday, August 27, and Sunday, August 28. Saturday will showcase partner boot camps. On Sunday, VMware executives will present during the Partner Exchange general session keynote.

EMC and the Modern Data Center at VMworld 2016

Our theme for VMworld 2016, Modern Data Center, addresses the critical need for a modern data center in today’s rapidly transforming digital environment. In order to transform into—and succeed as—a digital business, an organization must modernize, automate, and transform IT. Experts will be on hand at VMworld to discuss EMC leadership and innovation in flash, converged systems, cloud, modern analytics, and data protection.

VMworld Modernize

Earlier this week, EMC announced a number of solutions in advance of VMworld 2016:

EMC is everywhere at VMworld 2016

Visit EMC at booth #1223 for:

  • Dozens of theater sessions—including many from customers such as Rent-a-Center, Energy Future Holdings, and Prescient Edge
  • A genius bar and conversation stations, designed to help drive our message of leadership in converged systems, all-flash storage, hybrid cloud, cloud native, data protection, and modern analytics

EMC is featured in 21 VMworld 2016 sessions that cover topics from data protection and converged and hyper-converged infrastructure, to automating unikernels.

Chad Sakac (@sakacc) will present a “face-melting” smorgasbord of technical goodies on Tuesday (1:00 – 2:00 p.m., Islander B, Level 1). He’ll also host a meet-up in the EMC booth (#1223) following his session (2:30 – 3:30 p.m.).

You’ll also find VxRail in action across the show floor.  And, be sure to stop by the HCI Zone to see the VxRail appliance on display and to learn how customers are use VxRail today.  Click here for a preview of what to expect VxRail at VMworld 2016 from Jason Marques (@vWhipperSnapper).

Be sure to experience expert and self-paced labs in the VMworld 2016 Hands-on-Lab area.

Here, you’ll find EMC labs on:

  • VxRail
  • Unity/vVols
  • RSA Security/vSphere

And, don’t forget—all of VMware’s hands-on labs are powered by EMC XtremIO!

Look for EMC in theCUBE, where Chad Sakac, Gil Shneorson, Peter Cutts, and Bob Wambach will discuss happenings in the Converged Platforms and Solutions Division, including our recent Enterprise Hybrid Cloud and Native Hybrid Cloud announcements.

There are plenty of social activities planned for the week, and EMC is once again sponsoring the charity vOdgeball event in support of Wounded Warrior Project. Stop by on Sunday to cheer on the teams and catch up with old friends.

For more information on all of the activities mentioned above, visit The Everything VMware at EMC community page.

Hope to see you at VMworld 2016!

 

Cisco and EMC—A Year of Change and Continued Partnership

Sean White

Sean White

Technology Alliances Manager
Sean White

Latest posts by Sean White (see all)

partnershipTo put it mildly, 2016 has been full of change at EMC … with some of the most exciting developments still to come. And, through it all, our 20-year partnership with Cisco remains stronger than ever. Together, we’re committed to delivering value to our customers through EMC’s Converged Platforms Division, VCE, EMC Connectrix, and our other joint solutions.

A look at Cisco and EMC’s joint successes so far this year—and the impactful things planned for our partnership throughout the remainder of 2016

In February of 2016, EMC and VCE co-sponsored our first joint show as Diamond sponsors at Cisco Live Berlin.

Cisco Live Berlin drew a crowd of more than 10 thousand people. The EMC booth was jam packed throughout the show as we promoted our joint solutions with VCE and Cisco. We attracted 3,000+ unique visitors who attended 70+ sessions.

The best affirmation of our partnership came directly from our joint customers, including RenaultSports F1.

Renault Sports F1, a long-time Vblock customer, presented a session highlighting how CEOs increasingly look to IT as a driver of the digital business innovation and growth critical to an organization’s ability to survive in emerging, disruptive markets. The value of our partnership with Cisco truly resonated when this story was told by a strategic customer.

We saw the same fruits of our collaborative partnership yet again at EMC World 2016 in May. Together with Cisco, we engaged customers and partners via a number of sessions, fireside chats, presentations, and podcasts that highlighted the importance of our joint solutions from VCE and Connectrix MDS.

The EMC & Cisco Partnership – Proven Track Record of Joint Customer Success

As we’re driving home the importance of longevity in our partnership with Cisco, I want to share this video from Chad Sakac, President of EMC Converged Platforms Division, VCE:

Together, EMC and Cisco have a proven track record and joint commitment to customer success. Put simply, customers see VCE with storage from EMC and compute and networking from Cisco as the best-of-breed technology with the invaluable support model of VCE. In just seven years, Vblock revenue has skyrocketed, and now commands the #1 share position in the Converged Infrastructure market, according to IDC. 

Showcasing our shared expertise at Cisco Live US—July 11-14, 2016

We hope you’re headed to Cisco Live US this week in Las Vegas!

We have some huge opportunities coming together for this week, and we’re excited to share them with #CLUS attendees. In addition to a full schedule of sessions on converged, hyper converged, and cloud solutions, we’ll also host a number of partner and customer presentations.

Look for us on site at #CLUS Booth #2723! And, watch for EMC’s Trey Layton, SVP, Chief Technology Officer, on the Industry Keynote stage, Wednesday, July 13th, as he joins a panel discussion on Digitization in a Cloud Native World.

To learn more about Cisco Live US #CLUS, please visit our EMC Customer network page.

We’re looking forward to another year of joint-customer success!  Together, EMC and Cisco will lead customers on their journey to cloud computing and IT transformation. This 20-year partnership is just getting started! 

 

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